Pet food industry data is quite clear - Americans want healthier food for their pets.
According to GfK, retail sales of raw freeze-dried foods for cats and dogs jumped 64% from $25 million to $40 million, and sales of raw frozen pet food jumped 32% from $52 million to $69 million last year.
And it is pet parents driving - demanding - the change. Allprovide, a raw pet food company in Norcross, GA, conducted a survey of cat and dog owners across the U.S. on their pet food preferences, knowledge and interests. 1,826 owners were polled, and according to the company, the results show that "more than 37% of pet owners are interested in a fresh, healthy raw food diet for their pets," and an astounding 55% of pet parents would prefer to give their pets fresh food that can be served naturally or cooked. !!!!!!!!
The full results of the study show:
Labeled the "natural food craze" and reduced to the "humanization of pets" by Pet Food Industry articles, with allergies, diabetes (in cats), ear & skin infections, lower urinary tract problems/bladder infections, diarrhea/vomiting/intestinal upset - and in cats, inflammatory bowel disease and/or pancreatitisamong the top 10 reasons for vet visits by cats and dogs is it ANY wonder pet owners want to feed their pets FRESH meat-based, grain- and filler-free foods? Foods on which these species have thrived through millennia? In fact - the evolutionary diet on which they thrived until they moved inside and became dependent on us. With research in human health linking processed foods to the development of autoimmune disease, we consider the desire to feed minimally processed foods to our pets as well as to our families simply common sense.